Madison Reed Mocha Mojo Demi-Permanent Hair Color - Ammonia-Free, Cruelty-Free

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PERFECT FOR EVERY HAIR TYPE Whether you have straight, wavy, curly, or coily hair, our formula works perfectly with all hair textures and types. It even blends gray hair with up to 25% gray, adding shine and depth from every angle.

RICH, VIBRANT COLOR THAT LASTS Achieve salon-worthy color with our demi-permanent formula. Enjoy intense pigmentation and eye-catching brilliance, with color lasting up to 25 washes. Your hair will remain bold and beautiful day after day.

NOURISHING, CLEAN INGREDIENTS Indulge your hair with a formula free from harsh chemicals. Our product is free from ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide. Enriched with keratin, argan oil, and ginseng root extract, this formula not only colors but also nourishes, leaving your hair silky, shiny, and healthy.

GENTLE, LONG-LASTING RESULTS Experience the luxury of gradual fading without harsh regrowth lines. Our gentle formula works in just 20 minutes, providing beautiful, lasting color with the flexibility to refresh or change your look whenever desired.

ENHANCE YOUR HAIR’S NATURAL BEAUTY Elevate your existing shade with our hair color that adds dimension and luster. Boost your confidence with vibrant, easy-to-use hair color that reveals your hair’s full potential, giving you a professional finish at home.